No one to stop them this time.

I was going pen a small post asking if it was possible for there to be anything geekier than Star Wars Risk, but then I remembered Lego Star Wars: The Video Game. Good gravy. A walk through Target is like visiting the inside of a deranged Lucasarts marketing director's secretest fantasy. I thought the blitz for Episode I was bad -- I refused to believe, couldn't believe that anything could surpass Amidala shampoo. It would appear that I was incorrect. My guess is that they fear the release of Episode III to be their last chance to make a gazillion or two off or Lucas's thirty-year-old vision, despite promises of a couple TV shows in the works.